Product updates that help you do less work and get more plays.
Beta
Improvement
Create

🤖🎥 New beta: AI auto-frame

Wistia's Product Team avatar
Shared by Wistia's Product Team • December 17, 2025

Most Wistia videos are horizontal. Most social clips are vertical. And that’s where the awkward crops (and tiny faces) show up.

With AI auto-frame (in beta), Wistia automatically detects the people in your horizontal video and reframes them into a vertical layout that looks natural on mobile. And that means your speakers stay front and center.

When you turn it on, we’ll:

  • Find the main speakers in the frame
  • Center them in a vertical crop for a feed-friendly view
  • Help you avoid awkward zooms and “where did their face go?” moments

👥 Works best for: talking-head videos like webinars, podcasts, interviews, and updates.

📝 Beta note: screen shares and dense visuals may still need a few manual tweaks.

How to try it

  1. Opt into the beta: my.wistia.com/account/beta
  2. Open a horizontal video in Wistia and create a Social Clip
  3. AI auto-frame will be turned on
  4. Preview, make any quick adjustments, and export

If something looks off (or especially great), please tell us! Your feedback helps us make it better. Thanks for trying it out.